ASOS

We have been working with ASOS for the last couple of years, developing a spatial strategy for new ways of working for their London HQ. We initially undertook a detailed piece of research to better understand user needs, and the flow of product through the building. Based on this research we developed a digital-first solution centred around their complex product process, whilst also shifting the focus away from ‘the desk’. We designed a series creating agile workspaces for their different teams, which will flexibly support the business’ 20% year-on-year growth. 

Our key design intervention was to infill an external courtyard to create a three-storey auditorium, with a large digital screen creating instant impact and contributing to the dynamic and digital feel within the space. 

The project is due to complete in 2020.